The term “bandwagon effect” in public opinion refers to

JAMB Government 2024 137 views
Source: JAMB · 2024

The term “bandwagon effect” in public opinion refers to

  1. Rapid shifts in public opinion
  2. Media bias
  3. Influence of peer pressure ✓
  4. Negative campaign strategies
Explanation

The bandwagon effect means people join a cause because others are joining. They follow the crowd.

If a candidate seems to be winning, more people may vote for them just to be on the winning side.

People want to belong to the majority, so they jump on the bandwagon.

Was this explanation helpful?

pastQuestions.ng pastquestions.ng