Which type of advertisement induces consumer to purchase the goods he does not need?

Source: JAMB · 2024

Which type of advertisement induces consumer to purchase the goods he does not need?

  1. Descriptive
  2. Informative
  3. Persuasive ✓
  4. Specific
Explanation

Persuasive advertising tries to convince you to buy things you may not need.

It uses emotions, celebrity endorsements, and attractive images to influence buying decisions.

Informative advertising just gives facts. Persuasive advertising aims to change your behavior.

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